Still no website? You’re missing out on a world of new patients.
April 2, 2009
I was at a retail industry conference earlier this year and heard a very interesting quote.
“Your brand isn’t what you say it is… It’s what Google says it is.” (An excerpt from ‘The Long Tail’)
So very true. If you still don’t have a clean and professional website that is search optimized for Google, you’re missing out on a steady stream of new patients in your neighbourhood that are searching for a local family dentist.
You can’t get more targeted than a new patient typing in “Brampton dentist” into Google search and seeing a map of local area dentists. Nor the list of Google “sponsored” ads of dentists that magically appears at the same time.
These dentists are reaping the rewards of search engine optimization and the power of Google.
Google rules the online search world. Get on board. These new potential patients are looking for you online. Don’t let your competitors steal them away.
We offer an easy and affordable way to get your website designed and hosted. Contact us today!
Send us an email at smile@newpatientmarketing.ca or call us at (416) 899-4992
It’s not about winning the 100m race. Win the marathan!
April 2, 2009
Did you know that new families and single professionals are constantly moving into your neighbourhood. What are you doing to let them know that you would like to be their family dental care provider?
These newcomers into your neighbourhood know they are due for a cleaning. But they are putting it off. It’s a hassle to pick and choose a dentist. Make it easy for them. Get them a professional and inviting message about your practice to trigger that phone call.
Do this before your competitor does it! It’s not about winning the 100m dash. The winner in your area will be the dental office that finishes first in the marketing strategy marathon. A consistent and steady approach to marketing will ALWAYS beat the flash-in-the-pan tactics that so many dentists resort to.
Let us show you why we love doorhangers. They stand out amongst the clutter of direct mail. They also have tear-away business cards for your newcomers into your neighbourhood to trigger that all important phone call to your office.
Contact us today for a free sample!
Send us an email to smile@newpatientmarketing.ca or call us at (416) 899-4992
Location. Location. Location. What’s on your fridge door?
March 5, 2009
Did you know that the average family opens their refrigerator door over 20 times per day. Wow. What are you doing to grab a piece of this valuable real estate?
This is why we love business card magnets. They are by far the most cost effective marketing that you can do to help drive business and get your branding and phone number onto your customer’s refrigerator door.
Studies show that your brand message needs to be seen at least 7 times in order for your message to “stick” and gain recognition with a potential customer. Use business card magnets as a professional and cost effective tool as part of your marketing strategy to get to that magic number.
Contact us today for a free sample!
Send us an email to smile@newpatientmarketing.ca or call us at (416) 899-4992
